Ian Rickard has been involved and working in the fishing tackle industry for the past 40 years. He was an avid rod builder for his first 15 years building many custom rods for anglers throughout Gippsland and the south coast of N.S.W. and also working in retail .He has worked at Juro Ozpro Tackle for the past 28 years and enjoys fishing in Freshwater for Trout and Bass. He also fishes the estuary systems of East Gippsland for Bream, Estuary Perch and Dusky Flathead. Ian was at the forefront of targeting these fish with hard bodied lures and plastics and has regularly caught them for the past 20 years with these techniques.